Gemologica.com values its customers and respects their privacy. We collect customer information in an effort to improve your shopping experience and to communicate with you about our products, services, contests, and promotions. Gemologica.com recognizes that it must maintain and use customer information responsibly. Gemologica.com is committed to respecting the privacy rights of website visitors and accordingly maintains the following privacy policy. Your visit to this Website is subject to this Privacy Policy and our Terms and Conditions of Use.

We collect information (such as your name, email address, mailing address, and phone and credit card numbers) that you provide when you place an order, save your information with us or participate in a contest, promotion or survey. We also maintain a record of your product interests and your purchases online. We do not sell or rent the information you provide to us online to third parties.

Your IP address, browser and reference site domain name are logged every time you visit our site. This data is used strictly for the analysis of load information and maximizing the efficiency of our servers.

When you make an online purchase from Gemologica.com, we use your information to process your order. We will also send you email to confirm your order, and we may need to contact you via phone, postal mail or email if we have other questions regarding your order.

When you save your information with Gemologica.com, you will also be automatically signed up to receive email updates. If you participate in a contest or promotion, you may choose to receive email updates about our products, services, contests, and promotions.

From time to time, we may also send you email to help us learn more about your shopping preferences. In addition, we may use information about your product interests and purchases to help us improve our site design and your shopping experience. If you make a purchase online or over the phone, we may also send you information about our products, services, contests and promotions through postal mail.

To serve you better, we may combine information you give us online as well as information about your product interests and purchases. In addition, we may combine information you provide with demographic information that is publicly available. We use this combined information to enhance and personalize your shopping experience with us, and to communicate with you by email or postal mail about our products, services, contests, and promotions that may be of interest to you.

To access your information online, simply click "my account," sign in, and then choose the appropriate section to review, edit, or delete your personal information.

We want to communicate with you only if you want to hear from us. If you prefer not to receive information from us, either through email or postal mail, please contact our customer service department using our Contact Form and a customer service representative will be happy to help you.

Please note that such requests may take up to six to eight weeks to become effective. In addition, if you ask us to remove your name and address from our email or postal mailing lists, we will maintain your name in a "do not mail" file to ensure that we can honor your request. Please also note that when you make a purchase, we will send you email to confirm your order and may also need to contact you via phone, postal mail or email if we have other questions regarding your order.

We may place a "cookie" on your computer's hard drive so we can recognize you as a return user and personalize your experience. A cookie is a small data file that Web sites often store on your computer's hard drive when you visit their sites. A cookie may contain information (such as a unique user ID), that is used to track the pages of the sites you've visited.

Cookies work in combination with content within the site itself to capture and remember information. For example, cookies are used to remember and process the items in your shopping cart. They also make it possible for us to recognize your browser when you visit. By doing this, we can personalize your return visits and save you time during checkout. In order to enjoy the benefits of being a registered user, your browser must be set to accept cookies.

This also enables us to provide you with services or to improve your site experience. We use cookies to provide us with aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

You can refuse cookies by turning them off in your browser. If you turn off cookies, though, we will not be able to track your order or enable you to make a purchase from our site. Nor will we be able to recognize you as a signed up user to allow you access to your account information.

In addition, we may use IP addresses to analyze trends, administer our Website, track traffic patterns, and gather demographic information for aggregate use, as well as for credit fraud protection and risk reduction. We will never use IP addresses in combination with your personally identifiable information without your prior consent.

We welcome your questions, comments and concerns about privacy. Please Contact Us with any and all feedback pertaining to privacy, or any other issue.

If our information practices change in the future, we will let you know by posting the policy changes on our Web site or by communicating directly with you. We will notify you of any such change before we use your information in a manner not previously disclosed in our privacy policy. You will have the opportunity at that time to opt out of any new use of your information.

By using our site, you consent to our privacy policy.